Develop your own website or connect via trusted 3rd party platforms? This was a central theme at the recent eyeforpharma Marketing Customer Innovation Europe conference in London. The round table I was chairing saw strong views for each ‘side’. Those…
Blog Archives
New Year Resolutions for the Head of Digital Number 4: Get the Right Partner
This is my fourth and final resolution. Full list is in my first post. When I first became digital leader in a pharma company many years ago, I wanted to appoint a global agency to work with all our brands…
Bytesize Pharma 